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TED TRONNES

creative director / art

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Branding an Architectural Lighting Design Firm

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BEAM is a Philadelphia firm specializing in both architecture and lighting solutions, two services seldom provided under one roof.

The challenge: name the company (to differentiate them in a mature market of stodgy old-school firms) and create an identity that captures their fresh, innovative approach to the business.

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Beam1.jpg
Beam2.jpg
Beam6.jpg
Beam3.jpg
Beam5 web.jpg
Beam4 web.jpg

BRANDING • STRATEGY •  INTEGRATED GRAPHIC DESIGN • PRINT • DIGITAL • WEBSITES • BANNERS • DIRECT MAIL • BROADCAST TV